Industry Research Using Porter's 5 Forces

Submitted by Nataly Blas on January 9th, 2018
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Short Description: 

This activity is intended to introduce students to business resources by following the Porter's 5 Forces. Each Force is its own activity with suggested discussion questions, examples and recommended research approach.

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Learning Outcomes: 

Students will determine the initial scope of the task required to meet their information need.
Students will be able to identify and use key business databases in order to form an effective research strategy.


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Course Context (e.g. how it was implemented or integrated): 
Additional Instructor Resources (e.g. in-class activities, worksheets, scaffolding applications, supplemental modules, further readings, etc.): 
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Suggested Citation: 
Blas, Nataly. "Industry Research Using Porter's 5 Forces ." CORA (Community of Online Research Assignments), 2018.