Assignment

Shark Tank

Submitted by Tom Rankin on November 17th, 2018
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Short Description: 

Ready to be an entrepreneur? Your final project is to create a business/product and sell it to your classmates, Shark Tank style! You will complete this assignment individually OR with a partner and your classmates will play the role of the Sharks!
Your company can offer a physical product or a service, but it should not just be a copy of something already offered … BE CREATIVE! Think outside of the box …

Attachments: 
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Learning Outcomes: 

Presentation Skills, Organization Skills,

Discipline: 
Business

Individual or Group:

Tags:

Course Context (e.g. how it was implemented or integrated): 

Utilized in Introduction to Business Class in one class in 2018FA.
Students will need to include the following in your project:
Part 1: A typed 1-page summary/outline about your company including:
1. the company’s name and objectives
2. the company’s mission
3. the company’s basic details (company location, senior management’s names and roles, when founded, logo and slogan, etc.)
4. a brief description of the product or service
5. how you came up with the idea for your product/service
6. the top 3 problems your product/service are addressing

Part 2: A 10- slide presentation on your entire project – rubric outline on back of this paper. You can use PowerPoint or Google Slides, but you must submit a copy of the PowerPoint in blackboard (link will be provided in blackboard) by 10:00 am on November 5th.
Students will need to include the following in your project:
Part 1: A typed 1-page summary/outline about your company including:
1. the company’s name and objectives
2. the company’s mission
3. the company’s basic details (company location, senior management’s names and roles, when founded, logo and slogan, etc.)
4. a brief description of the product or service
5. how you came up with the idea for your product/service
6. the top 3 problems your product/service are addressing

Part 2: A 10- slide presentation on your entire project – rubric outline on back of this paper. You can use PowerPoint or Google Slides, but you must submit a copy of the PowerPoint in blackboard (link will be provided in blackboard) due date.

Assessment or Criteria for Success
Assessment Short Description: 
PowerPoint Presentation Rubric: 10 points each slide = 100 point project Slide #1: Cover Slide (include your company name OR logo & your name) Slide #2: Company Name and Objectives (remember to use bullet notes) Slide #3: Company Mission Statement (sentence(s) allowed for this slide) Slide #4: Basic Details About Company (company location, senior management’s names and roles, when founded, logo and slogan, etc.) Slide #5: The Marketing Mix: Product, Place, Price, Promotion (use bullet notes) Slide #6: How You Came Up with the Idea for your product/service (use bullet notes) Slide #7: Top 3 problems your product/service are addressing (use bullet notes) Slide #8: A compelling message that states why your product/service is different than competitors (make sure you are specific – give details) Slide #9: Conclusion Slide (quick overview of 4-5 main points of your project) Slide #10: Complete the Sale with a powerful closing sales pitch that answers “Why is this product worth buying?” (this will make or break the Sharks investing in your project) Remember to include pictures and other graphics, not just plain text on slides
Potential Pitfalls and Teaching Tips: 

Consumes a lot of class time to prepare.

Suggested Citation: 
Rankin, Tom. "Shark Tank ." CORA (Community of Online Research Assignments), 2018. https://projectcora.org/assignment/shark-tank.